As multiplexes fully open back and film distributors lessen the hybrid streaming/theater strategy, modern cinema is at a crossroads. Audiences aren’t going back to the theaters in large numbers for a variety of reasons. From the rise of ticket prices and everything associated with the movie-going experience to the rise in Oscar-worthy films from streaming platforms like Netflix and AppleTV+, there’s little incentive now. 

It’s the reason why film studios are gravitating toward established franchises, remakes/reboots and intellectual properties like comic books adaptations. Of course, legendary film makers like Martin Scorese and Francis Ford Coppola have used the popularity of the Marvel Cinematic Universe to call out the lack of original storytelling with significant budgets. Modern console and PC gaming have run into a similar argument as well, with even some of the best PC games sometimes going to the same storytelling well for content. 



ahmedaljanahy Creative Designer @al.janahy Founder of @inkhost I hope to stay passionate in what I doing

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